Market intelligence [electronic resource] : building strategic insight / Per V. Jenster & Klaus Solberg Søilen.
By: Jenster, Per V
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Contributor(s): Søilen, Klaus Solberg | ebrary, Inc.
Publisher: [Frederiksberg, Denmark] : Portland, OR : Copenhagen Business School Press ; International Specialized Book Services [distributor], 2009Edition: 1st ed.Description: 240 p. : ill.Subject(s): Marketing -- Decision making | Marketing -- ManagementGenre/Form: Electronic books. Online resources: An electronic book accessible through the World Wide Web; click to view
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Includes bibliographical references.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.