Normal view MARC view ISBD view

Winning in Asia : strategies for competing in the new millennium / Peter J. Williamson.

By: Williamson, Peter J.
Publisher: Boston, Mass. : Harvard Business School Press, c2004Description: ix, 261 p. : ill. ; 24 cm.ISBN: 0875846203.Subject(s): Business enterprises -- Asia | International business enterprises -- Asia | Competition, International | Industrial managementDDC classification: 658.0095
Contents:
1. Asian competition : the next round -- 2. Asia's business heritage : benefits and baggage -- 3. Stepping up to the Asian productivity challenge -- 4. Ramping up Asian innovation -- 5. Building Asian brands -- 6. Creating a new breed of Asian multinationals -- 7. Consolidating the Asian playing field -- 8. Winning strategies for Asia's new reality.
Item type Current location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU
658.0095 WIL (Browse shelf) 1 Available SOMAC,37000,03,GR 1001004228

Includes bibliographical references and index.

Includes biblographical references and index.

1. Asian competition : the next round -- 2. Asia's business heritage : benefits and baggage -- 3. Stepping up to the Asian productivity challenge -- 4. Ramping up Asian innovation -- 5. Building Asian brands -- 6. Creating a new breed of Asian multinationals -- 7. Consolidating the Asian playing field -- 8. Winning strategies for Asia's new reality.