Wally Olins : the brand handbook / Wally Olins.
By: Olins, Wally.
Publisher: London : Thames & Hudson, 2010Description: 112 p. : ill. (chiefly col.) ; 23 cm.ISBN: 9780500514085 (hbk.).Subject(s): Branding (Marketing) | Brand name products -- ManagementDDC classification: 658.827Item type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode |
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Main Collection | Taylor's Library-TU | 658.827 OLI 2010 (Browse shelf) | 1 | Available | TDSxx,29006,03,RM | 5000150174 | |
Main Collection | Taylor's Library-TU | 658.827 OLI 2010 (Browse shelf) | 1 | Available | TDSxx,29006,03,RM | 5000150173 |
Includes index.