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Wally Olins : the brand handbook / Wally Olins.

By: Olins, Wally.
Publisher: London : Thames & Hudson, 2010Description: 112 p. : ill. (chiefly col.) ; 23 cm.ISBN: 9780500514085 (hbk.).Subject(s): Branding (Marketing) | Brand name products -- ManagementDDC classification: 658.827
Item type Current location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU
658.827 OLI 2010 (Browse shelf) 1 Available TDSxx,29006,03,RM 5000150174
Main Collection Taylor's Library-TU
658.827 OLI 2010 (Browse shelf) 1 Available TDSxx,29006,03,RM 5000150173

Includes index.