Strategic marketing decisions in Global markets / Isobel Doole, Robin Lowe.
By: Doole, Isobel
.
Contributor(s): Lowe, Robin.
Publisher: Hampshire : Cengage Learning EMEA, c2005Description: xxiv, 343 p. : col. ill. ; 28 cm.ISBN: 9781844801428 (pbk.); 184480142X (pbk.).Subject(s): Export marketing -- Management | Marketing -- Decision making | Strategic planningDDC classification: 658.802
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Graduate Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 2, BayNo 1 |
658.802 DOO (Browse shelf) | 1 | Available | SHTEx,60001,03,RA | 5000150849 |
Includes bibliographical references and index.