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Analyzing media messages : using quantitative content analysis in research / Daniel Riffe, Stephen Lacy, Frederick G. Fico.

By: Riffe, Daniel.
Contributor(s): Lacy, Stephen, 1948- | Fico, Frederick.
Series: LEA's communication series. Publisher: Mahwah, N.J. : Lawrence Erlbaum, 2005Edition: 2nd ed.Description: x, 242 p. : ill. ; 24 cm.ISBN: 0805852972 (hbk.).Subject(s): Content analysis (Communication) | Mass media -- Research -- Methodology | Mass media -- Statistical methodsDDC classification: 302.23014
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 3, Shelf 4 , Side 1, TierNo 3, BayNo 3

302.23014 RIF (Browse shelf) 1 Available SLASx,05000,03,GR 5000010268

Includes bibliographical references (p. 219-232) and indexes.