Principles of marketing / Philip Kotler ... [et al.].
Contributor(s): Kotler, Philip.
Publisher: Frenchs Forest, N.S.W. : Prentice Hall, c2006Edition: 3rd ed.Description: xxiii, 598 p. : col. ill., col. facsims., ports. (chiefly col.) ; 26 cm.ISBN: 0733971172 (pbk.); 1741034485 (pkg.).Subject(s): Marketing | Marketing -- ManagementDDC classification: 658.8Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|
Main Collection | Taylor's Library-TU | 658.8 PRI (Browse shelf) | 1 | Available | GENLS,GENLS,03,GR | 5000014116 | ||
Main Collection | Taylor's Library-TU |
Floor 4, Shelf 26 , Side 2, TierNo 3, BayNo 4 |
658.8 PRI (Browse shelf) | 1 | Available | GENLS,GENLS,03,GR | 5000014117 |
Includes bibliographies and index.
Australian Degree Programme : 24108T