Principles of contemporary marketing / David L. Kurtz.
By: Kurtz, David L
.
Publisher: Mason, Ohio : [London : South-Western ; Thomson Learning, distributor], 2008Edition: [13th ed.] International student ed.Description: 1 v. (various pagings) : ill. ; 28 cm.ISBN: 032453650X (pbk.)(ISE); 9780324536508 (pbk.)(ISE).Subject(s): MarketingDDC classification: 658.8
| Item type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU | 658.8 KUR (Browse shelf) | 1 | Available | GENLS,GENLS,03,GR | 5000023000 |
Includes bibliographical references and index.