CIM study text : professional certificate in marketing. [Paper 1]. Marketing fundamentals.
By: Chartered Institute of Marketing
.
Contributor(s): Towers, Neil.
Series: CIM study text ; CIM practice & revison kit. Publisher: London : BPP Professional Education, 2004Edition: [3rd ed.].Description: xxxii, 352 p. : ill. ; 29 cm. + practice & revision kit (xx, 246 p. : ill. ; 29 cm.).ISBN: 0751715859 (Pbk.); 0751717398 (Pbk.; practice & revison kit).Other title: Marketing fundamentals [Distinctive title].Subject(s): Chartered Institute of Marketing -- Examinations -- Study guides | Marketing -- Examinations -- Study guidesDDC classification: 658.8
| Item type | Current location | Shelf location | Call number | Vol info | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 26 , Side 2, TierNo 2, BayNo 3 |
658.8 CIM (Browse shelf) | Study Text | 1 | Available | GENLS,GENLS,03,GR | 5000014166 |
"For exams in December 2004 and June 2005"--Cover
Includes index
CIM practice & revision kit : professional certificate : marketing fundamentals [by] Neil Towers.