The leadership genius of Alfred P. Sloan : invaluable lessons on business, management, and leadership for today's manager / Allyn Freeman.
By: Freeman, Allyn.Publisher: New York : McGraw-Hill, c2005Description: ix, 248 p. ; 24 cm.ISBN: 0071457968 (hbk.).Subject(s): Sloan, Alfred P. (Alfred Pritchard), 1875-1966 | Industrial management -- United States | Success in business | Leadership -- United States | Management -- United States | Businesspeople -- United States -- Biography | United States -- Politics and government -- 2001-DDC classification: 658
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Includes bibliographical references (p. 235) and index.
Preface. - Acknowledgments. - Ch. 1: The Great Accomplishment: The Sloan System. - Ch. 2: Dissent, Disagreement, and Conflict. - Ch. 3: Offering the Customer Choices. - Ch. 4: Facts Determine Decisions. - Ch. 5: The Need for International Business. - Ch. 6: Building a Professional Staff. - Ch. 7: Complementary and Ancillary Businesses. - Ch. 8: The Decentralized Organization and Financial Controls. - Ch. 9: Dealers and Distribution. - Ch. 10: Corporate Image: Advertising and Public Relations. - Ch. 11: Doing the Right Thing: The Sloan Way. - Notes. - Bibliography. - Index.