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Global marketing : a decision-oriented approach / Svend Hollensen.

By: Hollensen, Svend.
Publisher: Harlow, England : Pearson Education Limited, 2017Edition: Seventh edition.Description: xliv, 825 pages : illustrations (colour), portraits (colour), map (colour) ; 27 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781292100111 (paperback).Subject(s): Export marketingDDC classification: 658.84
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode Course reserves
Reserve Collection Taylor's Library-TU

Floor 2, Shelf 2 , Side 1, TierNo 4, BayNo 1

658.84 HOL 2017 (Browse shelf) 1 Available TBSxx,34002,03,RM | TBSxx,34003,03,RM | TBSxx,34007,03,RM | SOMMx,13607,03,RA 5000171349

International Marketing

Main Collection Taylor's Library-TU

Floor 2, Shelf 2 , Side 1, TierNo 4, BayNo 1

658.84 HOL 2017 (Browse shelf) 1 Available TBSxx,34002,03,RM | TBSxx,34003,03,RM | TBSxx,34007,03,RM | SOMMx,13607,03,RA 5000171461

Includes bibliographical references and index.