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Marketing revolution [electronic resource] : the radical new approach to transforming the business, the brand and the bottom line / Paul Gamble ... [et al.].

Contributor(s): Gamble, Paul R | ebrary, Inc.
Publisher: Sterling, VA : Kogan Page, c2005Description: xii, 309 p.Subject(s): Marketing -- Management | Product managementGenre/Form: Electronic books. DDC classification: 658.8 Online resources: An electronic book accessible through the World Wide Web; click to view
Item type Current location Call number Status Date due Barcode
658.8 (Browse shelf) Available

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Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.