Global marketing / Warren J. Keegan, Mark C. Green.
By: Keegan, Warren J.
Contributor(s): Green, Mark C.
Publisher: Harlow, Essex : Pearson Education Limited, [2017]Copyright date: ©2017Edition: Ninth edition; Global edition.Description: 624 pages : colour illustrations ; 28 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781292150765 (paperback).Subject(s): Export marketing | International tradeDDC classification: 658.84Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
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Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 2, TierNo 4, BayNo 1 |
658.84 KEE 2017 (Browse shelf) | 1 | Available | TBSxx,34002,03,RA|TBSxx,34003,03,RA|TBSxx,34007,03,RM | 5000171607 | |
Main Collection | Taylor's Library-TU | 658.84 KEE 2017 (Browse shelf) | 1 | Available | TBSxx,28000,03,RM | TBSxx,34003,03,RA | TBSxx,34007,03,RM | 5000162714 | ||
Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27, Side 2, TierNo 4, BayNo 1 |
658.84 KEE 2017 (Browse shelf) | 1 | Available | TBSxx,28000,03,RM|TBSxx,34003,03,RA|TBSxx,34007,03,RM | 5000162689 | |
Main Collection | Taylor's Library-TU | 658.84 KEE 2017 (Browse shelf) | 1 | Available | TBSxx,28000,03,RM|TBSxx,34003,03,RA|TBSxx,34007,03,RM | 5000162669 |
"Authorized adaptation from the United States edition, entitled Global marketing, 9th edition, ISBN 978-0-13-412994-5 by Warren J. Keegan and Mark C. Green, published by Pearson Education, ©2016."--Title page verso
Includes bibliographical references and indexes.