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Global marketing / Warren J. Keegan, Mark C. Green.

By: Keegan, Warren J.
Contributor(s): Green, Mark C.
Publisher: Harlow, Essex : Pearson Education Limited, [2017]Copyright date: ©2017Edition: Ninth edition; Global edition.Description: 624 pages : colour illustrations ; 28 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781292150765 (paperback).Subject(s): Export marketing | International tradeDDC classification: 658.84
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 2, TierNo 4, BayNo 1

658.84 KEE 2017 (Browse shelf) 1 Available TBSxx,34002,03,RA|TBSxx,34003,03,RA|TBSxx,34007,03,RM 5000171607
Main Collection Taylor's Library-TU
658.84 KEE 2017 (Browse shelf) 1 Available TBSxx,28000,03,RM | TBSxx,34003,03,RA | TBSxx,34007,03,RM 5000162714
Main Collection Taylor's Library-TU

Floor 4, Shelf 27, Side 2, TierNo 4, BayNo 1

658.84 KEE 2017 (Browse shelf) 1 Available TBSxx,28000,03,RM|TBSxx,34003,03,RA|TBSxx,34007,03,RM 5000162689
Main Collection Taylor's Library-TU
658.84 KEE 2017 (Browse shelf) 1 Available TBSxx,28000,03,RM|TBSxx,34003,03,RA|TBSxx,34007,03,RM 5000162669

"Authorized adaptation from the United States edition, entitled Global marketing, 9th edition, ISBN 978-0-13-412994-5 by Warren J. Keegan and Mark C. Green, published by Pearson Education, ©2016."--Title page verso

Includes bibliographical references and indexes.