I'm with the brand : the secret dialogue between what we buy and who we are / Rob Walker.
By: Walker, Rob
.
Publisher: London : Constable, c2008Description: xxi, 295 p. ; 20 cm.ISBN: 9781845298876 (pbk.); 1400063914 (pbk.).Subject(s): Consumers' preferences | Branding (Marketing) -- Psychological aspects | Internet advertising -- Psychological aspects | Consumers -- PsychologyDDC classification: 658.8343
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27, Side 1, TierNo 4, BayNo 1 |
658.8343 WAL 2008 (Browse shelf) | 1 | Available | SHTEx,70000,02,GR | 5000104488 |