Media selling : television, print, Internet, radio / Charles Warner.
By: Warner, Charles
.
Publisher: Chichester, West Sussex, U.K. ; Malden, MA : Wiley-Blackwell, 2009Edition: 4th ed.Description: xv, 600 p. : ill., map ; 25 cm.ISBN: 1405158395 (pbk.); 9781405158398 (pbk.).Subject(s): Selling -- Broadcast advertising | Advertising, Newspaper | Internet advertising | Advertising, Magazine | Advertising, OutdoorDDC classification: 659.130688
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 2, TierNo 5, BayNo 8 |
659.130688 WAR (Browse shelf) | 1 | Available | SOMAC,37002,03,GR | 5000048556 |
Includes bibliographical references and index.