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Customer loyalty programmes and clubs [electronic resource] / Stephan A. Butscher.

By: Butscher, Stephan A.
Contributor(s): Butscher, Stephan A. Customer clubs and loyalty programmes | ebrary, Inc.
Publisher: Aldershot, England ; Burlington, VT : Gower, c2002Edition: 2nd ed.Description: xiv, 206 p. : ill. ; 25 cm.Subject(s): Customer clubs | Customer loyalty programsGenre/Form: Electronic books. DDC classification: 658.8/12 Online resources: An electronic book accessible through the World Wide Web; click to view
Item type Current location Call number Status Date due Barcode
658.8/12 (Browse shelf) Available

Rev. ed. of: Customer clubs and loyalty programmes, 1998.

Includes bibliographical references (p. [191]-201) and index.

TSLHHL

Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.