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The public relations strategic toolkit : an essential guide to successful public relations practice / Alison Theaker and Heather Yaxley.

By: Theaker, Alison [author.].
Contributor(s): Yaxley, Heather, 1971- [author.].
Publisher: London ; New York : Routledge, Taylor & Francis Group, 2018Edition: Second edition.Description: xii, 417 pages : illustrations ; 25 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781138678651; 9781138678675.Subject(s): Corporations -- Public relations | Business communication | Public relationsDDC classification: 659.2
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 2, Shelf 2 , Side 1, TierNo 6, BayNo 1

659.2 THE 2018 (Browse shelf) 1 Available SOMAC,91605,03,RM | SOMAC,91602,03,RM | SOMAC,37002,03,RM 5000168846
Main Collection Taylor's Library-TU

Floor 4, Shelf 28 , Side 1, TierNo 4, BayNo 3

659.2 THE 2018 (Browse shelf) 1 Available SOMAC,37002,03,RM|SOMAC,91602,03,RM|SOMAC,91605,03,RM 5000169447
Main Collection Taylor's Library-TU

Floor 2, Shelf 2 , Side 1, TierNo 6, BayNo 1

659.2 THE 2018 (Browse shelf) 1 Available SOMAC,91602,03,RM | SOMAC,91605,03,RM | SOMAC,37002,03,RM 5000168468
Main Collection Taylor's Library-TU

Floor 4, Shelf 28 , Side 1, TierNo 4, BayNo 3

659.2 THE 2018 (Browse shelf) 1 Available SOMAC,91602,03,RM|SOMAC,91605,03,RM|SOMAC,37002,03,RM 5000168454

Revised edition of the authors' The public relations strategic toolkit, 2012.

Includes bibliographical references and index.