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Media economics : theory and practice / Edited by Alison Alexander, James Owers, Rod Carveth, C. Ann Hollifield, Albert N. Greco.

Contributor(s): Alexander, Alison, 1949 October 21- [editor] | Owers, James [editor] | Carveth, Rod [editor] | Hollifield, C. Ann [editor] | Greco, Albert N, 1945- [editor].
Publisher: Abingdon, Oxfordshire : Routledge, 2015Edition: Third edition.Description: ix, 301 pages ; 24 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781138834255.Subject(s): Mass media -- Economic aspects | Mass mediaDDC classification: 338.4730223
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Graduate Collection Taylor's Library-TU

Floor 3, Shelf Transit , Side 1, TierNo 2, BayNo 1

338.4730223 MED 2015 (Browse shelf) 1 Available SOMAC,41001,03,RM 5000168872

Includes bibliographical references and indexes.