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An introduction to political communication / Brian McNair.

By: McNair, Brian, 1959-.
Series: Communication and society. Publisher: London : Routledge, 2007Edition: 4th ed.Description: xvii, 222 p. : ill. ; 24 cm.ISBN: 041541069X (pbk.); 9780415410694 (pbk.).Subject(s): Communication in politicsDDC classification: 324.73
Contents:
I. Politics in the age of mediation: 1. Politics in the age of mediation - 2. Politics, democracy and the media - 3. The effects of political communication - 4. The political media - 5. The media as political actors -- II. Communicating politics: 6. Party political communication I: advertising - 7. Party political communication II: political public relations - 8. Pressure-group politics and the oxygen of publicity - 9. International political communication - 10. Conclusion: performance politics and the democratic process.
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 3, Shelf 5 , Side 1, TierNo 2, BayNo 4

 324.73 MAC (Browse shelf) 1 Available SOMAC,41001,03,AD 5000033513

Includes bibliographical references (p. 205-217) and index.

I. Politics in the age of mediation: 1. Politics in the age of mediation - 2. Politics, democracy and the media - 3. The effects of political communication - 4. The political media - 5. The media as political actors -- II. Communicating politics: 6. Party political communication I: advertising - 7. Party political communication II: political public relations - 8. Pressure-group politics and the oxygen of publicity - 9. International political communication - 10. Conclusion: performance politics and the democratic process.