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Customer share marketing : how the world's great marketers unlock profits from customer loyalty / Tom Osenton.

By: Osenton, Tom.
Publisher: Upper Saddle River, N.J. : Financial Times Prentice Hall, c2002Description: xxvii, 284 p. : ill. ; 23 cm.ISBN: 0130671673 (cloth).Subject(s): Relationship marketing | Customer loyaltyDDC classification: 658.812
Item type Current location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU
658.812 OSE (Browse shelf) 1 Available TBSxx,34004,03,AD 1000514188

Includes index.