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Adcult USA : the triumph of advertising in American culture / James B. Twitchell.

By: Twitchell, James B, 1943-.
Publisher: New York : Columbia University Press, c1996Description: xiii, 279 p. : ill. ; 25 cm.ISBN: 9780231103251 (pbk.); 0231103255 (pbk.).Other title: Triumph of advertising in American culture | Ad cult USA.Subject(s): Advertising -- United States | Advertising -- Social aspects -- United StatesDDC classification: 306.4
Contents:
1. Plop, Plop, fizz, Fizz: American culture awash in a sea of advertising - 2. We build excitement: The delivery of Adcult - 3. Strong enough for a man but made for a woman: The work of adcult - 4. Halo everybody, highlow: Adcult and the collapse of cultural hierarchy - Takes a licking, but keeps on ticking: The future of adcult.
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 3, Shelf 4 , Side 2, TierNo 5, BayNo 7

306.4 TWI 1996 (Browse shelf) Available SOMAC,37000,03,AD 5000105255
Main Collection Taylor's Library-TU

Floor 3, Shelf 4 , Side 2, TierNo 5, BayNo 7

306.4 TWI (Browse shelf) 1 Available SOMAC,37000,03,AD 5000041573
Main Collection Taylor's Library-TU

Floor 3, Shelf 4 , Side 2, TierNo 5, BayNo 7

306.4 TWI (Browse shelf) 1 Available SOMAC,37000,03,AD 5000027708
Main Collection Taylor's Library-TU

Floor 3, Shelf 4 , Side 2, TierNo 5, BayNo 7

306.4 TWI (Browse shelf) 1 Available SOMAC,37000,03,AD 5000097759

Includes bibliographical references (p. [255]-262) and index.

1. Plop, Plop, fizz, Fizz: American culture awash in a sea of advertising - 2. We build excitement: The delivery of Adcult - 3. Strong enough for a man but made for a woman: The work of adcult - 4. Halo everybody, highlow: Adcult and the collapse of cultural hierarchy - Takes a licking, but keeps on ticking: The future of adcult.