Service is front stage : positioning services for value advantage / by James Teboul.
By: Teboul, James.
Publisher: Hampshire [England] : Palgrave Macmillan : Insead Business Press, 2006Description: xi, 161 p. ill. 24 cm.ISBN: 0230006604 (pbk.); 9780230006607 (pbk.).Subject(s): Customer services -- Management | Service industries -- Management | Total quality managementDDC classification: 658.812Item type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode |
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Main Collection | Taylor's Library-TU | 658.812 TEB (Browse shelf) | 1 | Available | SHTEx,70002,03,GR | 5000029066 |
Includes bibliographical references and index.