How audiences decide : a cognitive approach to business communication / Richard O. Young.
By: Young, Richard O.
Publisher: New York, N.Y. : Routledge, 2011Description: xviii, 398 p. : ill. ; 26 cm.ISBN: 9780415878999 (hbk.); 0415878993 (hbk.); 9780415879002 (pbk.); 0415879000 (pbk.).Subject(s): Business communication -- Psychological aspectsDDC classification: 658.45Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
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Graduate Collection | Taylor's Library-TU |
Floor 4, Shelf 26 , Side 1, TierNo 2, BayNo 6 |
658.45 YOU 2011 (Browse shelf) | 1 | Available | TBSxx,54001,03,GR | 5000126807 |
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658.45 WOR Workshop learning guides | 658.45 YOU Foundations of business communication : | 658.45 YOU 2006 Foundations of business communication : | 658.45 YOU 2011 How audiences decide : | 658.45 ZAR 2010 Crisis communication : | 658.45 ZAR 2010 Organizational communication / | 658.45 ZEL 2001 Say it with charts : |
Includes bibliographical references ([288]-368) and indexes.