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Mad cows and mother's milk [electronic resource] : the perils of poor risk communication / William Leiss and Douglas Powell.

By: Leiss, William, 1939-.
Contributor(s): Powell, Douglas Alan, 1962- | ebrary, Inc.
Publisher: Montreal ; Ithaca : McGill-Queen's University Press, 2004Edition: 2nd ed.Description: xvii, 452 p. : ill. ; 23 cm.Subject(s): Health risk communication | Health risk assessment | Risques pour la santé -- Communication | Risques pour la santé -- ÉvaluationGenre/Form: Electronic books. Online resources: An electronic book accessible through the World Wide Web; click to view
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Order of authors reversed on previous ed.

Includes bibliographical references (p. [413]-442) and index.

TSLHHL

Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.