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Tourism marketing for cities and towns [electronic resource] : using social media and branding / Bonita Kolb.

By: Kolb, Bonita M.
Publisher: London ; New York : Routledge, 2017Edition: 2nd ed.Description: 1 online resource (xvi, 246 p.) : ill.ISBN: 9781315543413 (e-book : PDF).Subject(s): City promotion | Tourism -- MarketingGenre/Form: Electronic books.DDC classification: 659.2930776 Online resources: An electronic book accessible through the World Wide Web; click to view Also available in print format.
Item type Current location Call number Status Notes Date due Barcode
Main Collection Taylor's Library - Perpetual(TU)
659.2930776 K811 (Browse shelf) e-book SHTEx,70004,03,CL,PPT | SHTEx,70005,03,CL,PPT | SHTEx,94604,03,RA,PPT

Revised edition of the author's Tourism Marketing for cities and towns, c2006.

Includes bibliographical references and index.

Also available in print format.

Mode of access: World Wide Web.