Predictably irrational : the hidden forces that shape our decisions / Dan Ariely.
By: Ariely, Dan
.
Publisher: New York, NY : Harper, c2008Edition: 1st ed.Description: xxii, 280 p. : ill. ; 23 cm.ISBN: 9780061353239 (hbk.); 006135323X (hbk.).Subject(s): Decision making | Economics -- Psychological aspects | Consumer behaviorDDC classification: 153.83
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 3, Shelf 2 , Side 2, TierNo 3, BayNo 4 |
153.83 ARI (Browse shelf) | 1 | Available | TBSxx,34006,02,GR | 5000002226 |
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| 153.8 POW 2004 Making sense of behavior : | 153.8 ZIG Top performance : | 153.83 ADV 2011 Advances in cross-cultural decision making / | 153.83 ARI Predictably irrational : | 153.83 ARI 2010 Predictably irrational : | 153.83 ARI 2010 Predictably irrational : | 153.83 BAR 2011 The power of decision : |
Includes bibliographical references (p. [259]-267) and index.