Hospitality marketing management / Robert D. Reid, David C. Bojanic.
By: Reid, Robert D.
Contributor(s): Bojanic, David C.
Publisher: Hoboken, N.J. : John Wiley, c2010Edition: 5th ed.Description: xv, 656 p. : col. ill. ; 29 cm.ISBN: 0470088583 (hbk.); 9780470088586 (hbk.).Subject(s): Hospitality industry -- Marketing | Food service -- Marketing | Restaurants -- MarketingDDC classification: 647.950688Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|
Main Collection | Taylor's Library-TU |
Floor 4, Shelf 22 , Side 1, TierNo 4, BayNo 1 |
647.950688 REI 2010 (Browse shelf) | 1 | Available | SHTEx,70002,03,AD | 5000024567 |
Includes bibliographical references and index.