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The event marketing handbook [electronic resource] : beyond logistics and planning / Allison Saget.

By: Saget, Allison.
Contributor(s): ebrary, Inc.
Publisher: Chicago, Ill. : Dearborn Trade Pub., a Kaplan Professional Company, 2006Description: xxvii, 300 p.Subject(s): Special events -- Marketing | MarketingGenre/Form: Electronic books.DDC classification: 659 Online resources: An electronic book accessible through the World Wide Web; click to view

Includes index.

TSLHHL

Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.