A framework for marketing management / Philip Kotle, Kevin Lane Keller.
By: Kotler, Philip [author]
.
Contributor(s): Keller, Kevin Lane [author.].
Publisher: Harlow, England : Pearson Education, [2016]Copyright date: ©2016Edition: Sixth edition; Global edition.Description: 344 pages : illustrations ; 24 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781292093147.Subject(s): Marketing -- ManagementDDC classification: 658.8
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU | 658.8 KOT 2016 (Browse shelf) | Available | SOMMx,13607,03,RA | 5000174086 | |||
| Reserve Collection | Taylor's Library-TU |
Floor 2, Shelf 2 , Side 1, TierNo 2, BayNo 1 |
658.8 KOT 2016 (Browse shelf) | 1 | Available | SOMAC,91605,03,RM | 5000168984 |
Includes of bibliographical references and index.