Corporate reputation, the brand & the bottom line [electronic resource] : powerful proven communication strategies for maximizing value / Roger Haywood.
Publication details: London ; Sterling, VA : Kogan Page, c2005.Edition: 3rd edDescription: xvi, 320 p. ; 24 cmOther title:- Corporate reputation, the brand and the bottom line
- 659.2 22
- HD59 .H32 2005eb
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| E-Book | Taylor's Library-TU | 659.2 (Browse shelf(Opens below)) | e-book |
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"The Chartered Institute of Marketing."
Previous ed. published as: Manage your reputation. London : Kogan Page, c2002.
Includes index.
TSLHHL
Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.