Artificial intelligence marketing and predicting consumer choice : an overview of tools and techniques / Steven Struhl.
By: Struhl, Steven M [author.].
Publisher: London : Kogan Page Limited, 2017Copyright date: ©2017Description: 1 online resource (xvi, 256 pages).Content type: text Media type: computer Carrier type: online resourceISBN: 9780749479565; 0749479566.Subject(s): Marketing research | Consumer behavior | Artificial intelligenceGenre/Form: Electronic books.DDC classification: 658.800285/63 Online resources: An electronic book accessible through the World Wide Web; click to view| Item type | Current location | Call number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library - Perpetual(TU) | 658.800285/63 (Browse shelf) | e-book | SLASx,80000,03,AD,PPT |
Includes bibliographical references and index.
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Online resource; title from digital title page (viewed on April 17, 2017).