Marketing research for the tourism, hospitality and events industries [electronic resource] / Bonita Kolb.
By: Kolb, Bonita M [author.]
.
Publisher: Abingdon, Oxon ; New York, NY : Routledge, 2018Description: 1 online resource : illustrations.Content type: text Media type: computer Carrier type: online resourceISBN: 9781351702225; 135170222X; 9781351702218.Subject(s): Tourism -- Research -- Methodology -- Textbooks | Hospitality industry -- Research -- Methodology -- Textbooks | Entertainment events -- Research -- Methodology -- Textbooks | Marketing research -- Methodology -- Textbooks | Tourism -- Marketing | City promotionGenre/Form: Electronic books.Additional physical formats: Print version:: No titleDDC classification: 338.4/791 Online resources: An electronic book accessible through the World Wide Web; click to view
| Item type | Current location | Call number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library - Perpetual(TU) | 338.4/791 (Browse shelf) | e-book | SHTEx,60001,03,AD,PPT | SHTEx,35050,03,AD,PPT | SHTEx,35020,03,AD,PPT | SHTEx,94605,03,RM,PPT |
Includes bibliographical references and index.
Description based on online resource; title from digital title page (viewed on September 21, 2018).
Master record variable field(s) change: 050, 650