Marketing / Roger A. Kerin, Steven W. Hartley, William Rudelius.
By: Kerin, Roger A.
Contributor(s): Hartley, Steven W | Rudelius, William.
Publisher: New York, N.Y. : McGraw-Hill/Irwin, [2011]Copyright date: ©2011Edition: 10th edition.Description: liii, 746 pages : illustrations (some colour) ; 29 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9780073529936 (hardback); 0073529931 (hardback).Subject(s): MarketingDDC classification: 658.8Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|
Main Collection | Taylor's Library-TU | 658.8 KER 2011 (Browse shelf) | 1 | Available | TBSxx,28000,03,CL | 5000119579 | ||
Main Collection | Taylor's Library-TU |
Floor 4, Shelf 26 , Side 2, TierNo 2, BayNo 4 |
658.8 KER 2011 (Browse shelf) | 1 | Available | TBSxx,08010,03,GR | 5000115794 | |
Main Collection | Taylor's Library-TU |
Floor 4, Shelf 26, Side 2, TierNo 2, BayNo 1 |
658.8 KER 2011 (Browse shelf) | 1 | Available | SHTEx,70002,03,GR | 5000024547 |
Includes biblipographical references and indexes.