Stated choice methods : analysis and applications [electronic resource] / Jordan J. Louviere, David A. Hensher, Joffre Swait, with a contribution by Wiktor Adamowicz.
By: Louviere, Jordan J.
Contributor(s): Hensher, David A | Swait, Joffre Dan | ebrary, Inc
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Publisher: Cambridge, UK ; New York, NY, USA : Cambridge University Press, 2000Description: xv, 402 p. : ill. ; 26 cm.Subject(s): Consumer behavior -- Mathematical models | Decision making -- Mathematical models![](/opac-tmpl/bootstrap/images/filefind.png)
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658.8/342 (Browse shelf) | Available |
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658.8/34082 Boom | 658.8/342 Understanding green consumer behavior | 658.8/342 Consumer value | 658.8/342 Stated choice methods : analysis and applications | 658.8/342 The active consumer | 658.8/342 Cracking the code | 658.8/342 Motivational marketing |
Includes bibliographical references (p. 382-398) and index.
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Electronic reproduction. Palo Alto, Calif. : ebrary, 2005. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.