High performance marketing [electronic resource] : bringing method to the madness of marketing / Naras Eechambadi.
By: Eechambadi, Naras.
Contributor(s): ebrary, Inc
.
Publisher: Chicago : Dearborn Trade Pub., 2005Description: xvi, 271 p.Subject(s): Marketing | Communication in marketingGenre/Form: Electronic books.DDC classification: 658.8 Online resources: An electronic book accessible through the World Wide Web; click to view
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| 658.8 (Browse shelf) | Available |
Includes bibliographical references and index.
TSLHHL
Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.