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Blog : understanding the information reformation that's changing your world / Hugh Hewitt.

By: Hewitt, Hugh, 1956-.
Publisher: Nashville, Tenn. : T. Nelson Publishers, c2005Description: xxvi, 225 p. ; 22 cm.ISBN: 078528804X (pbk.); 9780785288046 (pbk.); 078521187X (hbk.); 9780785211877 (hbk.).Other title: Understanding the information reformation that's changing your world.Subject(s): Blogs | Mass media -- Influence | Online journalismDDC classification: 007.4
Contents:
1. Blog Swarms and Opinion Storms - 2. The First Reformation and the Information Reformation - 3. A Brief History of "Text" - 4. There Is a New Sheriff in Town - 5. The Meltdown of Mainstream Media (MSM) and Where Its Audience Went - 6. Why Do Bloggers Blog? And Why It Matters to You - 7. Establishing a Defense - 8. Exploiting the New Medium: Getting in Touch with Your Inner Blog - 9. Blogging You, Your Product, or Your Organization to the World - 10. Finding a Blogger for Your Organization's Blog - 11. There Is Plenty of Time to Start - 12. A Dozen Blogs I Would Launch If I Were . . . - 13. Getting Started: The Technology.
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 3, Shelf 2 , Side 1, TierNo 4, BayNo 4

007.4 HEW (Browse shelf) 1 Available SOMAC,09030,03,GR 5000045638
Main Collection Taylor's Library-TU

Floor 3, Shelf 2, Side 1, TierNo 6, BayNo 4

007.4 HEW (Browse shelf) 1 Available SOMAC,09030,03,CL 5000045485

1. Blog Swarms and Opinion Storms - 2. The First Reformation and the Information Reformation - 3. A Brief History of "Text" - 4. There Is a New Sheriff in Town - 5. The Meltdown of Mainstream Media (MSM) and Where Its Audience Went - 6. Why Do Bloggers Blog? And Why It Matters to You - 7. Establishing a Defense - 8. Exploiting the New Medium: Getting in Touch with Your Inner Blog - 9. Blogging You, Your Product, or Your Organization to the World - 10. Finding a Blogger for Your Organization's Blog - 11. There Is Plenty of Time to Start - 12. A Dozen Blogs I Would Launch If I Were . . . - 13. Getting Started: The Technology.