Predictably irrational : the hidden forces that shape our decisions / Dan Ariely.
By: Ariely, Dan
.
Publisher: New York, N.Y. : HarperCollins, 2010Edition: Rev. and expanded ed.Description: xx, 348 p. : ill. ; 18 cm.ISBN: 9780062018205 (pbk.); 0062018205 (pbk.).Subject(s): Decision making | Economics -- Psychological aspects | Consumer behaviorDDC classification: 153.83
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 3, Shelf 2 , Side 2, TierNo 3, BayNo 4 |
153.83 ARI 2010 (Browse shelf) | 1 | Available | TBSxx,34004,02,GR | 5000126185 |
"Originally published in 2008, in a different format, by HarperCollins Publishers."--T.p. verso
Includes bibliographical references.