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Meetings, expositions, events, and conventions : an introduction to the industry / George G. Fenich.

By: Fenich, George G.
Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2008Edition: 2nd ed.Description: xii, 532 p. : ill., map ; 25 cm.ISBN: 9780132340571 (hbk.); 0132340577 (hbk.).Other title: Meetings, expositions, events, & conventions [Cover title].Subject(s): Hospitality industry | Congresses and conventions | MeetingsDDC classification: 647.94
Contents:
Part 1: Introduction -- 1. Introduction to the meetings, expositions, events, and conventions industry - 2. Meting, exhibition, event, and convention organizers and sponsors -- Part 2: Key players - 3. Destination marketing organizations (DMOs) - 4. Meeting and convention venues - 5. Exhibitions - 6. Service contractors - 7. Destination management companies - 8. Special events management -- Part 3: Important elements in meeting, exposition, event, and convention planning -- 9. Planning MEEC gatherings - 10. Producing MEEC gatherings - 11. Foog and beverage - 12. Legal issues in the MEEC industry - 13. Technology and the meeting professional - 14. International issues in MEEC - 15. Putting it all together.
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 4, Shelf 21 , Side 2, TierNo 1, BayNo 3

647.94 FEN (Browse shelf) 1 Available GENLS,GENLS,03,GR 5000096441
Main Collection Taylor's Library-TU
647.94 FEN (Browse shelf) 1 Available SHTEx,70002,03,RM 1000809748

Includes index.

Part 1: Introduction -- 1. Introduction to the meetings, expositions, events, and conventions industry - 2. Meting, exhibition, event, and convention organizers and sponsors -- Part 2: Key players - 3. Destination marketing organizations (DMOs) - 4. Meeting and convention venues - 5. Exhibitions - 6. Service contractors - 7. Destination management companies - 8. Special events management -- Part 3: Important elements in meeting, exposition, event, and convention planning -- 9. Planning MEEC gatherings - 10. Producing MEEC gatherings - 11. Foog and beverage - 12. Legal issues in the MEEC industry - 13. Technology and the meeting professional - 14. International issues in MEEC - 15. Putting it all together.