Taylor's Library

Normal view MARC view ISBD view

Extending the supply chain [electronic resource] : how cutting-edge companies bridge the critical last mile into customers' homes / Kenneth Karel Boyer, Markham T. Frohlich, and G. Tomas M. Hult.

By: Boyer, Kenneth Karel, 1967-.
Contributor(s): Frohlich, Markham T | Hult, G. Tomas M | ebrary, Inc.
Publisher: New York : American Management Association, c2004Edition: 1st ed.Description: xvii, 252 p. : ill. ; 24 cm.Subject(s): Business logistics | Grocery trade | Retail tradeGenre/Form: Electronic books.DDC classification: 658.7/88 Online resources: An electronic book accessible through the World Wide Web; click to view
Contents:
Introduction -- the great divide between customers and retailers -- Decoupled extenaed supply chains -- Semi: Exteneded supply chains -- Fully extended supply chains -- Centralized extended supply chains -- Strategy : meshing operational and marketing goals -- Marketing : tapping customers' latent desires -- Supply chain design : how to bridge the last mile -- Information technology : facilitating learning and streamlining transactions -- The future of the extended supply chain.
Item type Current location Call number Status Date due Barcode
658.7/88 (Browse shelf) Available

Includes bibliographical references and index.

Introduction -- the great divide between customers and retailers -- Decoupled extenaed supply chains -- Semi: Exteneded supply chains -- Fully extended supply chains -- Centralized extended supply chains -- Strategy : meshing operational and marketing goals -- Marketing : tapping customers' latent desires -- Supply chain design : how to bridge the last mile -- Information technology : facilitating learning and streamlining transactions -- The future of the extended supply chain.

TSLHHL

Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.