Danesi, Marcel, 1946- Brands / Marcel Danesi. - New York ; London : Routledge, 2006. - xii, 160 p. : ill. ; 22 cm. - Routledge introductions to media and communications . - Routledge introductions to media and communications. . Includes bibliographical references and index. ISBN: 0415279984 (pbk.) 9780415279987 (pbk.) Subjects--Topical Terms: Brand name products. Dewey Class. No.: 658.827 / DAN