TY  - BOOK
AU  - MacRury,Iain
TI  - Advertising
T2  - Routledge introductions to media and communications
SN  - 9780415251259 (hbk.)
U1  - 659.1 
PY  - 2009///
CY  - London
PB  - Routledge
KW  - Advertising
N1  - Includes bibliographical references (p. [289]-314) and index
ER  -