Straubhaar, Joseph D. <br/><br/>
World television :  from global to local / 
Joseph D. Straubhaar. 
 - Los Angeles, London :  SAGE,  c2007. 
 - 1 v. (various pagings) ;  24 cm. 
 - Communication and human values .
<br/><br/>Includes bibliographical references and index. 
<br/><br/>Chapter 1. A multilayered world of television : an overview - Chapter 2. Hybridization and the roots of transnational, geocultural and culturak-linguistic markets - Chapter 3. Creating national and regional television and cultural industries - Chapter 4. Creating global, U.S. and transnational television spaces - Chapter 5. Increasing complexity: the technology of ceating global and national television spaces - Chapter 6. Producing national television, glocal and local - Chapter 7. TV exporters: from American empire to cultural-linguistic markets - Chapter 8.Multiple proximities between television genres and audiences choosing between national, transnational and global television - Chapter 9. Making sense of world television hybridization or multilayered cultural identities? - Index. 
<br/><br/><label>ISBN: </label>9780803954632 (pbk. : alk. paper) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Television--Social aspects.<br/>Group identity.
<br/><br/><label>Dewey Class. No.: </label>384.55  / STR