Seitel, Fraser P. <br/><br/>
The practice of public relations / 
Fraser P. Seitel. 
 - 11th ed. 
 - Upper Saddle River, N.J. :  Pearson,  c2011. 
 - 480 p. :  ill. ;  26 cm. 
<br/><br/> "Global ed." --Cover. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780137058310 (pbk. : int. ed.) 0137058314 (pbk. : int. ed.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations--United States.
<br/><br/><label>Dewey Class. No.: </label>659.2  / SEI 2011