Miletsky, Jason I.
Perspectives on marketing /
Jason I. Miletsky, Michael Hand.
- Boston, MA : Course Technology Cengage Learning, c2009.
- xvii, 377 p. : ill. ; 23 cm.
Includes index.
9781598638714 (pbk.) 1598638718 (pbk.)
Marketing.
658.8 / MIL 2009