Varley, Rosemary,  1959- <br/><br/>
Retail product management :  buying and merchandising / 
Rosemary Varley. 
 - 2nd ed. 
 - New York :  Routledge,  2006 
 - xxvii, 263 p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>Introduction to retail product management: scope and concepts -- The role of retail product managers -- Category management -- Product range planning and selection -- Managing the suply base -- Product quality decisions and stock management -- Managing the response to sales -- Allocating retail space to products -- Retail design -- Visual merchandising -- Communicating the product offer -- Evaluating retail rpoduct management performance -- Product management in non-store retailing -- International retail product management. 
<br/><br/><label>ISBN: </label>0415327156 (pbk.) 9780415327152 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Retail trade--Management.<br/>Product management.
<br/><br/><label>Dewey Class. No.: </label>658.87  / VAR