TY - BOOK AU - Schultz,Majken AU - Hatch,Mary Jo AU - Holten Larsen,Mogens TI - The expressive organization: linking identity, reputation, and the corporate brand SN - 0198297793 (pbk.) U1 - 659.285 PY - 2000/// CY - Oxford, New York PB - Oxford University Press KW - Corporate image KW - Corporations KW - Public relations KW - Business communication KW - Branding (Marketing) N1 - Includes bibliographical references and index ER -