TY - BOOK AU - Gannon,Martin J. AU - Pillai,Rajnandini TI - Understanding global cultures: metaphorical journeys through 29 nations, clusters of nations, continents, and diversity SN - 9781412957892 (pbk.) U1 - 306 PY - 2010/// CY - Thousand Oaks, CA PB - SAGE KW - Cross-cultural studies KW - National characteristics N1 - Includes bibliographical references and index; Part I Introduction -- Part II Authority ranking cultures -- Part III Scandinavian egalitarian cultures -- Part IV Other egalitarian cultures -- part V Market pricing cultures -- Part VI Cleft national cultures -- Part VII Torn national cultures -- Part VIII The base culture and its diffusion across borders (Clusters of nations) : the example of China -- Part IX India, Shiva and diversity -- Part X Same metaphor, different meanings -- Part XII Perspectives on continents -- Part XII What we've learned ER -