Godin, Seth. <br/><br/>
All marketers are liars :  the power of telling authentic stories in a low-trust world/ 
Seth Godin. 
 - New York :  Penguin Group,  2009 
 - xviii, 220 p. ;  19 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>9781591843030 (hbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.8  / GOD 2009