Taylor, J. Gary. <br/><br/>
Smart alliance  how a global corporation and environmental activists transformed a tarnished brand /  [electronic resource] : 
J. Gary Taylor and Patricia J. Scharlin. 
 - New Haven :  Yale University Press,  c2004. 
 - xxi, 278 p. :  ill. ;  22 cm. 
<br/><br/>Includes bibliographical references (p. 267-269) and index. 
<br/><br/><br/>Electronic reproduction. <br/>Palo Alto, Calif. : <br/>ebrary, <br/>2009. <br/>Available via World Wide Web. <br/>Access may be limited to ebrary affiliated libraries. 
<br/><br/><label>ISBN: </label>
<br/><br/><label>LCCN: </label>
<br/><br/><label>Subjects--Corporate Names: </label><br/>Chiquita Brands International.<br/>Rainforest Alliance.
<br/><br/><label>Subjects--Topical Terms: </label><br/>Banana trade--Environmental aspects.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HD9259.B3  / C578 2004eb 
<br/><br/><label>Dewey Class. No.: </label>338.8/8734772