Powerhouse marketing plans 14 outstanding real-life plans and what you can learn from them to supercharge your own campaigns / [electronic resource] :
Winslow "Bud" Johnson.
- New York : American Management Association, c2004.
- xvi, 352 p. ; 24 cm.
Includes index.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.