Bilton, Chris. <br/><br/>
Creative strategy :  reconnecting business and innovation / 
Chris Bilton and Stephen Cummings. 
 - Chichester :  John Wiley,  c2010. 
 - x, 275 p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographical references (p. 259-265)  and index. 
<br/><br/><label>ISBN: </label>9781405180191 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic planning.<br/>Creative ability in business.<br/>Technological innovations.
<br/><br/><label>Dewey Class. No.: </label>658.4012  / BIL 2010